Media Planners is seeking to hire a Performance Manager with minimum 2 years of proven experience in digital ads.

We are an independent, 360 agency handling top Greek clients specializing in the F&B & Entertainment industry. We’re financially stable with rapid growth with an enduring reputation for ethics, integrity, giving back, and providing an engaging, inclusive environment where careers flourish and grow.

RESPONSIBILITES:

• Develop, optimize, and maintain paid campaigns on digital platforms (search, display, programmatic, social media).
• Conduct extensive keyword research, analysis, and testing of keyword performance
• Monitor media investment & KPIs, evaluate and coordinate with client’s objectives and goals.
• Test different value propositions and messages across different channels
• Apply optimizations and identify opportunities for growth & improvement.
• Analyze& report data to gather insights and provide actionable items.
• Understand business objectives and contribute to digital marketing strategy.
• Use research tools to develop profiles of target audiences with view into their social/online behaviors, media consumption, etc.
• Monitor competition and market trends and adjust performance when needed.
• Brainstorm new and creative growth strategies

Required Qualifications
Skills and Knowledge

• Proficiency in all Microsoft Office programs, dashboard solutions, DV360, FB Business manager, with ad operations knowledge.
• At least 2+ years of proven working experience in hands-on performance marketing / PPC marketing
• Demonstrable experience leading and managing social media and/or display advertising campaigns
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools
• Working knowledge of ad serving tools
• Working knowledge of Google Tag Manager
• Up to date with the latest trends and best practices in online marketing and measurement
• Strong analytical skills and data-driven thinking
• Confident team player, solution focused

Media Planners offers a great environment and culture, competitive compensation & benefits package, as well as great opportunities for development and growth!